Navigation Menu+


Blabla Kids Logo

Blabla was created in 2001 by Susan Pritchett and Florence Wtterweld, two good friends with the same philosophy of life and beauty.

While visiting Peru, Susan and Florence came across entire villages of expert knitters who had been keeping the tradition alive for generations.  Inspired by their talent and the incredible quality and softness of the Peruvian cotton, they decided to start their own company of cuddly knitted products for children.  Joseph, Flo’s husband, joined the team a couple of years later.

Florence is a French artist who studied sculpture and industrial design in Europe and the USA.  Flo is the creative force and designer of Blabla.

Susan is from Georgia, USA.  She worked as a photo stylist in NY and Australia before returning to Atlanta.  Susan is the voice of Blabla and is in charge of marketing and communication.

Joseph is from Atlanta, USA.  Film and business were his majors.  Joseph is Blabla’s locomotive and CFO.

Blabla have now been collaborating with the same Peruvian artisans for over fifteen years.  Their soft and cuddly creatures are crafted with patience in the best materials available, with thoughtful imaginative details which make each one precious and unique.  Flo’s poetic, simply and vibrant style combined with the ancestral knowledge of the knitters gives life to the collection of well loved characters who look contemporary, yet feel like old friends.

Blabla’s Petit Home collection features hand drawn patterns and contrasting fabrics, bringing a modern and whimsical sensibility to children’s bedding, playmats and decor.

With a commitment to fair trade, environmental impact awareness, and continuous involvement in various humanitarian causes, Blabla’s mission is to continue to inspire joy, imagination and laughter to make the world a better place for all of us.

To find your local stockist or to become a Blabla stockist please email us at

If you wish to see us at our current trade-only viewings please call

+61 4 12 017 690 or email to receive ordering information.

Blabla Kids Designer Flo

Florence Wetterwald

blabla kids USA susan

Susan Pritchett

Blabla Belle Dog Toy

Blabla Schoolbook Rattles

Visit Us On FacebookVisit Us On Google PlusVisit Us On PinterestVisit Us On LinkedinVisit Us On Twitter